Vietnam Among the World’s 20 Most-Loved Countries

09, October, 2026

Vietnam Among the World’s 20 Most-Loved Countries

Vietnam Travel: A Journey of Unforgettable Moments
Some trips stay with us not only because of the scenery, but also because of the food, the stories we encounter along the way, and the warmth of the people we meet. Travel in Vietnam is that kind of journey: colorful, rich in character, and always full of new things to discover.

In 2026, readers of Condé Nast Traveller voted Vietnam one of the world’s 20 most-loved countries, ranking it 14th with a score of 92.86. This recognition reflects the growing appeal of Vietnam as a travel destination, where nature, culture, and everyday life come together in every experience.

Discover Vietnam’s distinctive destinations
In Hanoi, the Old Quarter’s winding streets, peaceful lakes, and small eateries reveal a way of life that feels both familiar and vibrant. Hue takes visitors back to Vietnam’s imperial past, with its historic landmarks and understated elegance. In Ho Chi Minh City, the energy of a modern metropolis unfolds among its alleyways, markets, and ever-bustling streets.

Beyond the cities, Vietnam’s beautiful landscapes reveal a wealth of contrasts: Ha Long Bay’s limestone formations rising from emerald waters; the sunlit beaches of the central coast; Phu Quoc’s open skies and sweeping seascapes; and northern mountain roads winding past terraced fields and tranquil villages.

Every destination has its own character, making exploring Vietnam a fresh experience each time—whether you love nature, history, or city life.

Savor Vietnamese cuisine, one dish at a time
Vietnamese cuisine is one of the most inviting ways to get to know the country and its people. A steaming bowl of pho, a crisp bánh mì, a strong cup of coffee, or a street-food dish prepared right in front of you can all become highlights of your trip.

Each region has its own flavors, ingredients, and signature dishes. A small neighborhood eatery, a home-cooked meal, or a local market can sometimes offer a deeper glimpse into Vietnamese food culture than any guidebook.

Local experiences make Vietnam unforgettable
Vietnam’s appeal lies not only in its scenery, but also in its people and everyday rhythms. It might be a friendly local offering directions, a brief conversation over a drink at a roadside café, or an invitation to try a familiar regional dish.

These local experiences in Vietnam bring visitors closer to everyday life—and turn sightseeing into a more personal, meaningful journey.

Vietnam is waiting to be explored
From historic cities to sun-drenched coastlines, from comforting local dishes to mountain scenery, Vietnam travel offers countless ways to capture the imagination. Every trip is a chance to discover another corner of the country, taste something new, and make memories you won’t find anywhere else.

Come to Vietnam with curiosity, take time to slow down, and be ready for the unexpected. You may arrive for the scenery—but it’s the people, the food, and the everyday moments that will make you want to return.